Hello
I’ve spent my career combining technology & marketing to create innovative solutions & opportunities for clients and my companies.
Recent Innovation/Disruption Projects
Click Medical (CMO) – Brought modern technology to prosthetics. Launched in 32+ countries with millions in revenue.
Radiate Forum (Co-Founder) – 7-month program to help CEOs live better lives and become better leaders.
Ignite Steamboat (Co-Founder) – Connects forward-thinkers, tech junkies & entrepreneurs. Grown to 440+ members.
Ride 4 Yellow (Co-Founder) – Made a dent in the fight against cancer. 1st event raised $300,000+
Education Fund Board (Board VP) – Modernized the process for granting $3,000,000+ per year.
I’ve been hired by top companies in the Fortune 500 as well as fast-growing startups.
What They Say
These are just a few of the wonderful people I’ve had the pleasure to work with.
Incredibly resourceful and inspirational business leader!
“Jay has proven himself over the years as an incredibly resourceful and inspirational business leader. I have known Jay in several capacities, from corporate strategist to self-made entrepreneur and have always been inspired by his ability to see problems and challenges from a new angle. Not only does Jay naturally question the way in which things are done, but he has a gift for inventing superior means and solutions by which to be even more successful.”
Nelson Kunkel Global Creative Director
His creativity is only matched by his business acumen.
“Jay designed an interactive online marketing campaign that has increased our exposure and impact to areas that with traditional methods would never have been possible. His creativity is only matched by his business acumen creating a marketing resource that has greatly exceeded our expectations.”
Kerry Shea
He possesses the ability to make the complex simple and focus on what‘s important.
“Jay is an all-around thinker–well informed, savvy and forever curious. This leads to some simple but powerful ideas and strategies. He possesses the ability to make the complex simple and focus on what‘s important – beyond just doable. I always enjoyed working with him as I knew he was credible and enthusiastic. In addition, he has integrity and is honest in his dealings with people. Bottom line, I’d recommend Jay for any position or project that requires a self-starting and dependable person who will bring ideas to the table first, but then also deliver results.”
Stephen Thompson
You cannot do better!
Jay impresses you on day one, but continues to follow through on every detail. He’s been a valuable contact for me over the years. If you are looking for original marketing and/or business development ideas, you cannot do better.
Les Reaves
Exceptional creative ability to approach the customer or market.
“Jay has an exceptional creative ability to think outside the box and take a fresh perspective of how to approach the customer or market. His expertise and knowledge in utilizing the newest technologies to improve internal efficiency and drive greater market results is really unparalleled. He truly has a greater understanding of the newest available tools and methods to improve your business than anyone I know. I couldn’t recommend anyone more highly.”
Bryan Conklin
I want Jay on my team every time.
“Jay brings a perfect mix of business and technology to solve any problem. I had absolute confidence in Jay’s ability to scope a problem as well as define a technical solution that a dev team could implement. His broad skills, great personality, and team focus make Jay one of the people I want on my team every time.”
Rob Grady
Recent Work
Life
Inspiration
"Most people are searching for a path to success that is both easy and certain. Most paths are neither."~ Seth Godin, Author & Entrepreneur
"Almost everything important is at first opposed by stakeholders in the status quo. Be relentless, persistent and tenacious."
~ Steve Blank, Entrepreneur, Professor Stanford University
"Above all else, products spread when they’re useful and they’re usable."
~ Kevin Systrom, Founder Instagram
"A good designer finds an elegant way to put everything you need on a page. A great designer convinces you half that shit is unnecessary."
~ Mike Monteiro
"Any business plan won’t survive its first encounter with reality. The reality will always be different. It will never be the plan."
~ Jeff Bezos
"Make something someone specific needs, launch fast, let users show you what to change, change it, repeat last two."
~ Paul Graham, Y Combinator
"Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple."
~ Steve Jobs
"Ironically, in a changing world, playing it safe is one of the riskiest things you can do."
~ Reid Hoffman, LinkedIn co-founder
Experience
Marketing
Marketing Applications
I have extensive experience in evaluating, implementing and using new generation marketing tools and applications. Over the past 14+ years I have developed many custom applications to manage business and reach new markets. I have been a consistent go-to resource for my clients who are looking to differentiate their messaging and reach new markets.
My marketing experience and technology expertise allows me to see through the hype and help clients make critical decisions to meet their business objectives.
Social Media
From creating, developing and managing social campaigns to creating content for mobile I’ve had first hand experience in this area. Through my work on projects like WeLoveSteamboat.com and several social media strategy projects I can create solutions that fit and organization’s business objectives.
Recent Social Media Projects:
WeLoveSteamboat.com
Aspen Chamber & Resort Association Social Media Strategy
Ignite Steamboat
Ride 4 Yellow
Content Marketing
I have extensive experience with content marketing channels such as pay-per-click campaigns, search engine optimization strategy, e-mail and direct, snail mail campaigns.
I’ve managed many pay-per-click campaigns and been hired to create SEO strategies. I also have experience with blogs, WordPress and e-Book creation.
Data & Analytics
I founded & ran a database marketing company for 8 years and personally developed the applications for analysis and reporting as well as optimization programs to lower cost and increase responses.
I developed a methodology that allowed us to perform preliminary marketing tests that produced more accurate forecasts at a lower cost. The direct benefit was less risk and greater forecast accuracy as campaign volume scaled.
Technology
Mobile
Over 6.6 billion mobile phones will be in use by the end of 2017, according to CCS Insight's new market forecast and two-thirds of them will be smartphones. With these numbers, mobile strategy has to be on the front burner.
I have experience implementing mobile platforms and content.
Design & Usability
Perhaps the principle at the top of my list is an uncompromising commitment to high standards for design and usability. Despite the best technology, service or product, consumers have neither the time nor the patience to deal with a poorly designed application. Proper design and usability is critical to increasing conversion rates, sales and revenue.
I have a strong track record in working with designers in helping them produce their best work while meeting the objectives of the business.
I’ve written several articles on Design and Usability:
Sometimes You Gotta See It to Believe It
How to Design a Newspaper Ad
5.5 Questions to Ask Your Web Designer
E-Commerce Development
My experience with e-commerce development goes back to 1994. I’ve developed e-commerce applications, database applications, web and mobile web applications. I’m proficient in
HTML
CSS
Markdown
Photoshop.
I know my way around PHP, MySQL and server setups.
Innovation
I have a strong track record with developing innovative methods of integrating technology with business to create more value at a lower cost. With pioneering work in social media, HDR photography and database marketing, my solutions have given my businesses and my clients a competitive advantage.
Online Strategy
Online Strategy
A common thread over the past decade plus has been my work in online strategy. As a Senior Strategist at Agency.com I worked with major corporations like HP & OnStar to develop effective online business strategies.
After Agency.com I have worked on many projects, including internal projects, to create unique solutions to online marketing problems.
Most recently I completed a Search Engine Optimization strategy for a large multi-national manufacturing company and a Social Media strategy for a popular destination resort’s business chamber.
BrandWise Methodology
BrandWise is a new venture that provides branding & identity strategy, services and deliverables to funded technology startups. The company uses an approach that’s based on the Min Basadur Creative Problem Solving methodology.
By applying this unique methodology to the branding & identity process we are able to meet the client’s needs much faster, at a lower cost and deliver greater results.
Speaking
Presentations & Public Speaking
I’ve given a number of presentations on strategy, social media, web strategy, new business methods.
I’ve been a featured speaker at a regional economic conference and a keynote speaker at the Colorado Chamber Executive conference. I give Ignite presentations several times a year for Ignite Steamboat and volunteer to present to various non-profit executive committees.
Find out more about my speaking here.
Recent Presentation Deck
3.0_Thinking3
Writing
I write several blogs in support of my businesses and projects.
ALTERAtions – marketing, tech and business
SteamboatPics.com – photography
WebCamp.co – web development and trends
JayOHare.com – personal blog
Over the past several years I’ve published a couple of e-Books and have 2 more in development.
Startups
Over the past 17 years I've been a part of a number of start-up companies. I enjoy the challenge of developing new ways to add value, create new entities and work with forward thinking people. I’m comfortable with and function well in an undefined environment.
1
2
3
4
5
6
7
